Performance & Acquisition Marketing
Paid acquisition built around profitability, not vanity ROAS.
Most performance marketing engagements optimize for the metric that is easiest to report, raw ROAS, while ignoring returns, fulfillment cost, and creative fatigue. Businesses end up scaling spend on campaigns that look good on a dashboard and lose money in the bank account. The fix is not more budget; it is rebuilding the attribution, creative, and funnel architecture underneath the spend.
Full-funnel tracking and attribution audit across Meta, Google, and any other active channels
Conversion-tested ad creative and scripting, refreshed on a recurring cadence
Lifecycle and retention campaigns tied to acquisition spend
Conversion rate optimization on the landing pages your traffic actually hits
Monthly profitability reporting, not just platform-reported ROAS
Acquisition audit
We audit tracking, attribution, account structure, and creative performance to find exactly where spend is leaking before touching the budget.
Foundation rebuild
We fix tracking and attribution gaps, restructure campaigns around profitability targets, and build the creative testing pipeline.
Scale and optimize
We scale what is working, kill what is not, and refresh creative on a recurring cadence so performance does not decay as audiences fatigue.
Reporting and review
We report on profitability, not just platform metrics, in a monthly review that ties spend directly to margin.
Monthly retainer, starting at ranges below. Final scope and pricing are confirmed after your audit.
Atlas Outfitters
Tracking and account structure fixes typically show measurable improvement within 30 to 60 days. Creative testing and audience optimization compound over the following 60 to 90 days as we identify winning angles.
We generally work with businesses spending at least $5,000 to $10,000 per month across paid channels. Below that threshold, the data volume needed to optimize effectively is hard to reach.
Most agencies report ROAS and stop there. We report profitability after returns, COGS, and fulfillment, and we will tell you to cut spend on a campaign with great ROAS if it is not actually making money.
Yes. We start with a structural audit of your existing accounts rather than rebuilding from zero, so we preserve any pixel and audience data that is already performing.
Ready to talk Performance Marketing?
We take on 5 new brands per quarter. Tell us about your challenge and we'll follow up within 48 hours.
🔒 No obligation · 48-hour response · 3 of 5 Q3 2026 spots remaining