— The Challenge
Northbound was three months from running out of cash with a fragmented pitch deck that buried a strong thesis in dense slides and inconsistent narrative.
— The Approach
01
Rebuilt the investor narrative around a single category-defining thesis
02
Designed a full pitch and data-room system, including financial model visualizations
03
Coached the founding team on delivery and objection handling
— The Outcome
$8M Raised
The rebuilt deck closed a $8M seed round in six weeks, with two investors citing the narrative clarity as the deciding factor.
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